How to Make Real Estate Videos

|Steve Zehngut

If you want to learn how to make real estate videos there are a ton of lessons on YouTube to show you how. The steps are pretty easy, right? We watched several – only to find that the videos themselves were overexposed, the equipment list cost thousands of dollars, and the results were lackluster.

Everyone wants a stunning, high-quality listing video. No one has the time, expertise or budget. And as a result, what happens? People look for shortcuts and online tools.

According to Animoto, “Real estate listings with video receive 403% more inquiries”.

Let’s look at how you might do this on your own.

Make Real Estate Videos Yourself

Animoto, which we quoted above, is well known as a tool to help you create property videos. It costs $65/month, which isn’t a lot when you think about what you get with their offering (unlimited videos, high quality video, and 3000 licensed audio files for background music).

The steps are pretty easy:

  1. Take property photos
  2. Select a storyboard from Animoto
  3. Upload your photos 
  4. Choose a music soundtrack
  5. Publish your video
  6. Download it, share it, and embed it on pages

It’s amazing what new tools can do and make available. If you’re like some of the agents we’ve talked to, you can go from start to finish in a couple of hours and have a beautiful property video without much hassle.

Is that what we meant when we said you should learn how to make real estate videos?

Not exactly…

Make Real Estate Videos Quickly

At Real Estate Shows, we want you to end up with the same great property videos that you might make on your own. We just don’t think you need to spend a lot of time doing it. 

Why spend hours doing something we can automate and deliver to you in minutes?

We’ve removed a lot of the steps…

  • You don’t need to upload photos
  • You don’t need to select background music
  • You don’t need to configure or publish a video

We built a platform that would deliver the result without you having to learn how to make real estate videos at all. A platform that does all the work for you. Automatically. In minutes.

All you have to do is give us a listing address.

The Goal is an Incredible Listing Video

There’s no question that you could spend some money buying equipment and learning how to use it. You could learn some video editing software and get yourself ready to create custom listing videos.

Or you could use online tools like Animoto, that are designed to be hosted platforms where you can create your videos without the extra computer power that your laptop may not have for video rendering.

But the goal isn’t that you become a videographer. The goal isn’t that you learn video post-production techniques. The goal isn’t to spend $65/month either.

The goal is an incredible listing video. And maybe you don’t need to learn how to make real estate videos. Maybe you simply need to know that Real Estate Shows was built and exists to do all the heavy lifting for you. For a lot less money.

Give it a try to see how little work you have to do.